Impact for structures of the industry.
Sports is not only one of the largest hobbies on earth, but also has wide connections to public institutions on all levels, making its underlying industry structure more transparent than for more privatized and larger industries. This transparency offers the unique opportunity to gain a holistic view of governance and political structures to develop future-focused solutions, applicable beyond sports.
On our platform, we aim to create unique and valuable insights to define the future of the European sports system. We started this platform in 2021 with the inception of our Global Risk Report project. For autumn of 2021, we will work with McKinsey & Company to create a section of the McKinsey Sporting goods report 2022.
Partners
Our general approach for projects on these platforms is to onboard a team of dedicated students that complete either a workshop or longer-term industry project with a partner on a question relevant to the industry. This practical approach created profound and deep insights combining academic knowledge and practical challenges. We would like to thank our partners for the insightful current and past collaborations.

Recent Projects
Fall 2021
Our industry projects generally run on a semester basis aligned with the semester dates in St. Gallen. We start projects in February and September and end them in July and December. Each platform has freedom regarding the exact mode of creation of impulses. In general, the aim is to create a published output that can qualitatively or even quantitatively illustrate the value for the discourse of the specific platform.

McKinsey & Company | Sporting Goods report

Impulse Network | Global Risk Report
Insights
Project reports and white papers
Learn more about our completed projects and gain direct access to our white papers.
Contact
Reach out to learn more
If you are a representative of a company and are interested to work with us on our platforms, reach out to us directly. All interested students can use our Join the Journey section to apply to upcoming projects.
We always welcome any kind of questions about our initiative. Do not hesitate to contact our Platform Management anytime:
Contact Matteo Güntzer